I hate to admit this. But in the 7+ plus years that I’ve been a freelance writer, I’ve never had business cards printed for myself.

I’ve experienced some slow periods. But overall, I’ve always been able to secure freelance opportunities by simply sending out article proposals and responding to freelance writing ads. I know several freelancers who’ve had good results with cold calling  - but I never had the courage to pick up the phone.

After speaking with a friend (who’s a hair stylist), I now wonder how much business I’ve lost because of not having business cards. This particular friend makes a habit of passing out between 20 and 30 business cards a week. She’ll hand cards to those she meets on the streets. The business cards aren’t expensive - but professional. There’s a cute logo, her name, telephone number and brief catch phrase identifying her service.

Granted, her business is different from mine. But at the same time, there are plenty of people who could use my service. Business owners may need content for their websites or newsletters; and college students may need someone to edit or proofread their work. What’s more, different companies and individuals constantly seek a professional for their press releases, resumes, cover letters, etc.

I might give this “business card “technique a try. Although I’m satisfied with my current assignments - you never know what the future may bring. A client can pull the plug on a project, in which I’m left hitting the job boards. Printing professional business cards and passing them out might ensure a steady flow of assignments.

So, what should a freelancer or telecommuter have on their business cards? I suggest including the obvious such as your name and the name of your business. If you service clients face-to-face, it might be appropriate to also include your telephone number or address.

But if you run an online business (like myself), you can likely exclude this information. Most clients will utilize electronic methods, in which your business card should include your e-mail address, website address - and if you really want to stay connected with clients - your Twitter ID.